Everything you need to learn from your lost sales.
Not a generic popup tool. Prevey is built specifically for stores that want to understand — and act on — why their shoppers don't check out. Every feature exists because it directly helps you capture, learn from, or recover those carts.
Modal survey, email survey, or both.
Capture answers right when a shopper leaves, or send a one-question email a few hours later. Pick the mode that fits your audience — or run both for different segments.
AI-summarized insights.
Every week, Prevey runs your free-text responses through a language model and surfaces the three themes worth acting on. Stop reading 200 individual comments — read the takeaways.
Tracks recovered revenue.
When an abandoner comes back and places an order, Prevey ties that order to the original cart and reports the dollar amount. Real revenue, not vanity metrics.
Capture without being creepy.
Catch the moment a shopper is about to leave — across desktop and mobile, with privacy-friendly defaults that don't tank your conversion rate.
Smart exit-intent detection
Watches for the mouse leaving the viewport on desktop and tab-switch + return on mobile. Catches shoppers across devices without false positives that annoy.
Two collection modes
Modal mode shows the survey right there for instant answers. Email mode captures their address for a polite follow-up. Switch with one click.
Cart-aware triggering
The modal only shows when the visitor actually has items in their cart. Empty cart, no popup. Already a customer, no popup. We respect the shopper's time.
Frequency capping
Set how often a visitor can see the modal — once per session, every 7 days, once a month. Return visitors don't get pestered.
Help link in every modal
Optionally show a "Need help? Contact us" link at the bottom of the modal. Shoppers who actually need support get an out — not just an exit.
Auto cart snapshotting
Product titles, images, quantities, and prices captured the instant a cart is built. Used later in the survey email so shoppers see exactly what they walked away from.
Engage — without the friction.
Surveys that take ten seconds. One question, a handful of choices, optional comment. Most shoppers answer because the ask is fair.
One question, up to 12 options
Write the question that matters most. Add the answers shoppers actually pick. Industry response rates run 8–15%; well-tuned Prevey questions land at 18–25%.
Free-text follow-up
An optional comment field lets shoppers explain themselves. These are the gold-mine answers — and they're exactly what AI insights summarize for you.
Click-to-pre-select from email
Each answer option in the email is its own link. Clicking pre-selects that option on the survey landing page, so shoppers just confirm and add comments. Two clicks instead of seven.
Discount as the thank-you
Reward shoppers for engaging. Hand off a discount code after they answer — not before. The code lives in Shopify; we just display it once they've earned it.
The "right after" effect
Shoppers in the moment of abandoning their cart are the most honest about why. Catching them at that exact second — instead of three days later via remarketing — is the whole reason Prevey exists. Your response data reflects what your shoppers actually thought, not what they remember.
Personalize to your brand and your audience.
Every surface — modal, email, survey landing page — wears your brand. Different shoppers can see different copy. And you can test which copy actually works.
Full brand customization
Background, text, accent, border colors. Corner radius. Logo. Sender display name. Live previews update as you change anything.
A/B test variants
Try a punchier question. Test a friendlier headline. Prevey splits traffic by weight, sticks visitors to one variant for their session, and shows response rates per variant. Declare a winner with one click.
Audience segments
Five built-in segment types: VIP customers, new customers, logged-in, returning, first-time visitors. Each can override survey copy, modal language, and more.
VIP threshold targeting
Define your VIPs by orders count, lifetime spend, or both. Match either threshold to qualify — so loyal frequent buyers and big-ticket purchasers both get the warmer ask.
Multi-surface preview
See the modal in its "open" state and its "after submit" state. See the email exactly as it'll land. See the survey landing page before and after answer. No surprises.
Override stacking
Variants stack on top of segments stack on top of defaults — so an A/B test always wins over a segment when they touch the same field. Predictable and documented.
"We built Prevey because every other cart-recovery tool optimizes for the wrong thing: collecting emails. The thing worth collecting is the answer to why. The email is just the delivery mechanism."
Deliver mail that actually lands.
Email deliverability is its own discipline. We handle it so you don't have to think about DKIM, DMARC, sender reputation, or DNS.
Zero DNS setup
Survey emails send from our pre-verified sending domain with your store name as the visible sender. Replies bounce off our noreply mailbox so they don't clutter your inbox.
White-label sender (Scale tier)
Want emails from your own domain? Add three DNS records when you're ready. Prevey routes through your verified address while keeping everything else identical.
Cart contents in the email
Optional but recommended. The product images and prices the shopper left behind, rendered cleanly in their inbox. Makes the survey feel personal, not robotic.
Real delivery tracking
We ingest Resend's webhook events for sent, delivered, bounced, opened, clicked, and complained — so your dashboard reflects what actually happened, not what we hoped.
Smart timing
Pick a delay from 15 minutes to 24 hours. Long enough that shoppers have left, short enough that the abandonment is still fresh. Send only emails that won't bounce.
Mandatory unsubscribe respect
We honor unsubscribes immediately and globally. Per CAN-SPAM, GDPR, and basic decency. You don't have to manage opt-out lists yourself.
Turn answers into action.
Raw responses on their own are noise. Prevey aggregates, summarizes, and surfaces the patterns you'd otherwise miss.
Real-time dashboard
Abandonments, identified visitors, response rate, recovered revenue — last 30 days at a glance. Updated as fast as your shoppers respond.
AI-summarized themes
Open-text answers get fed to a language model that returns the top 3–5 themes by frequency. "Shipping cost concerns (28%)," "size confusion (19%)" — actionable, not anecdotal.
Per-variant + per-segment stats
See exactly which question works for which audience. Drill down by variant. Drill down by segment. Make decisions backed by numbers.
Searchable comment feed
Every free-text answer with the shopper's email and the answer they picked alongside. Read what your power users actually said in their own words.
One-click CSV export
Abandonments or responses, full history. RFC 4180 quoted, ready for Excel, Sheets, Klaviyo, or whatever the next step in your workflow is.
Filterable abandonment list
Tabs for All / Open / Answered / Recovered. Each abandonment shows visitor email or "anonymous," cart value, status, and survey answer when present.
Recover sales, with proof.
The win isn't just answers — it's bringing carts back. We track which abandoners convert, when, and for how much.
Order matching via Shopify
Our cron polls your recent orders and matches them to abandoners by email or phone. No webhook approval needed, no special scopes — works on every Prevey install.
Revenue attribution
Each recovered cart is tagged with the order ID and dollar value. Your dashboard's headline number is real money your store recovered, traced back to Prevey.
Discount code injection
Issue a code when shoppers complete the survey. They use it at checkout, you see the order roll in, and Prevey closes the loop — abandonment to question to discount to sale.
Recovery rate tracking
"% of abandonments recovered" is a real KPI on your dashboard. Watch it move as you tune your survey and your offer.
Built for the modern privacy stack.
Privacy isn't a feature we bolted on. It's how Prevey is architected from the cookie up.
IP addresses are hashed
SHA-256 with a per-shop salt before storage. Useful for matching sessions, useless for tracking individuals across stores.
First-party cookies only
One small cookie with a random session ID. No third-party cookies. No fingerprinting. No cross-site tracking.
GDPR & CCPA workflows
Shopify's customer data request webhook fires, we automatically email the shopper their complete data record. Erasure requests delete on the spot.
Auto data retention
Inactive sessions delete themselves after 90 days. Sessions with abandonments get anonymized at 365 days. Merchants keep their aggregate analytics; customer identifiers go away.
Audit log of sensitive ops
Settings changes, GDPR fulfillments, retention purges — every sensitive operation gets a row. Compliance-ready out of the box.
We never sell data. Period.
No data brokers. No advertising networks. No "anonymized resale." The shopper's data exists to help the store they were shopping at. Full stop.
Engineered for stores that don't have engineers.
Install in 60 seconds. Zero technical setup. Performance-conscious by default. Built so your store team can run it without your dev team.
One-click install
Click install on the Shopify App Store, add the Prevey app embed in your theme editor. That's the entire setup. No code. No tags. No external account creation.
5KB gzipped pixel
Tiny, async, deferred, and lazy. Skips its own setup for visitors who already opted out. Your storefront's Lighthouse score won't budge.
Shopify-native billing
Plans bill through the Shopify Billing API and show up on your existing Shopify invoice. We never collect your card. Cancel or change plans from inside the app, anytime.
Native Polaris UI
Looks like Shopify because it is Shopify. No retraining your team on a new design language — they already know how to use it.
Hard tier caps, no surprises
Hit your monthly abandonment cap and Prevey pauses follow-up emails — it never charges you an overage. Upgrade or wait for next month.
Hosted on Fly.io
Globally distributed. Auto-scaling. Encrypted at rest and in transit. Daily backups. 99.9% target uptime.
That's a lot. Try it free for what it's worth.
Free forever for the in-modal survey. Two weeks free on every paid tier. No card to install. Install in 60 seconds.